Month: November 2016

PS4 Pro Vs. Xbox One: Microsoft Leads TV Ad Spending Before Pro Release

As the Xbox One and PS4 Pro marketing war continues, Microsoft isn’t playing games (no pun intended). In late October, we reported Sony’s aggressive marketing plan against Microsoft consoles for this Holiday season. However, it looks like Microsoft has already answered Sony’s boast with a massive $39.9 million marketing campaign for 16 Xbox One commercials …

Marketing Advice

Marketing Advice – 5 Ways Small Business Owners Can Develop A Marketing Mindset A marketing mindset is when a business owner maintains a continued focus of the importance of marketing when running their business. It also involves a commitment to doing it more effectively to grow a successful business. However, not all business owners have …

Internet Marketing Company, fishbat, Reveals 4 Advantages of Targeted Facebook Ads

PATCHOGUE, N.Y., Oct. 7, 2016 /PRNewswire-iReach/ — fishbat is a leading Internet marketing company which combines proven digital marketing strategies that include search engine optimization (SEO), digital ads, and social media optimization (SMO) to help businesses increase profits and expand brand awareness. Targeted Facebook ads connect advertisers with their ideal audience while driving traffic and …

Brand Building Is Primary Goal for 47% of Email Marketers New Survey Says, but Fostering Subscriber Growth and Engagement Remains a Challenge

A new report from Clutch uses unique data to explain how to overcome the top three challenges email marketers face WASHINGTON, Oct. 20, 2016 /PRNewswire/ — Nearly half of email marketers say brand building and engagement is their primary goal for email marketing. However, most email marketers find the tasks needed to reach this goal …